← Projects· II. Funnels & Conversion
Spiritual CoachingRemote60 DaysActiveCampaign

Client — Makhosi Nejeser · The Royal Shaman

Conversion Rate1.2% → 8.4%.Revenue 3xin 60 Days. Without New Traffic.

How Infinito Marketer took an online course creator with 12,000 monthly visitors and no conversion system — and turned the same traffic into a 7x revenue multiplier through a 5-step funnel that didn't exist 60 days earlier.

Conversion Rate

1.2% → 8.4%

same traffic · 600% improvement

Revenue

3x

in 60 days · no ad spend increase

Email Subscribers

3,200

was 0 · built from existing traffic

Upsell Take Rate

22%

1:1 coaching at checkout

— 01 · The Situation —

Eight months of warm traffic. No email list. No nurture. A checkout page that asked strangers to make a buying decision they hadn't been prepared for.

Makhosi Nejeser is The Royal Shaman — authentic African Shaman, human potential expert, and spiritual ascension master. Featured in Entrepreneur, POPSUGAR, Authority Magazine, EURWEB, KTLA 5. Trained in the Mystery Schools of Ancient Egypt through the Dogon Tribe and initiated through the Zulu tradition.

12,000 monthly visitors arriving warm — people who had found her through content, podcasts, and referrals. The traffic was doing its job. The website wasn't. The checkout page was one click from the homepage. There was no step in between that built relationship, demonstrated value, handled objections, or earned the purchase. Visitors either bought immediately — or left forever.

Of 12,000 monthly visitors, 98.8% were leaving without buying — and without leaving an email address. Each month's traffic reset to zero relationship value.

I'd been sitting on this traffic for 8 months not knowing what to do with it. The funnel turned my existing audience into a revenue engine.

— Makhosi Nejeser · The Royal Shaman

— 02 · The Approach —

Slow the journey down. Build the relationship first. The sale follows naturally.

Free Mini-Course Lead Magnet

A 3-lesson "Introduction to the Energetics of Euphoria" mini-course delivered over 3 days. Captures email at opt-in. Pre-qualifies intent. Positions Makhosi's methodology as the frame for everything that follows.

7-Email Nurture Sequence

10 days of authority, transformation stories, methodology, objection handling, and webinar invitation. For a spiritual transformation brand, the nurture sequence IS the product preview — every email is a micro-experience of the methodology.

Live Webinar — The Transmission

90-minute live transmission, not a pitch. Makhosi leads the room through a full Energetics of Euphoria process. Attendees experience the methodology directly. Industry average webinar → sale is 8–12%. This one converts at 28%.

Checkout with 1:1 Upsell

At the moment of peak commitment, an order bump offers a 1:1 private session with Makhosi. Opt-in without re-entering payment details. 22% take rate (vs 5–15% industry average) — the most motivated buyers self-select into the highest-value offer.

— 03 · The Results —

Conversion Rate

1.2% → 8.4%

600% improvement on same traffic

Revenue / 60 Days

3x

no new traffic spend

Email List

3,200

permanent owned asset · was 0

Upsell Take Rate

22%

+18% blended AOV

— Client Testimonial —

★ ★ ★ ★ ★

I'd been sitting on this traffic for 8 months not knowing what to do with it. The funnel turned my existing audience into a revenue engine.

Makhosi Nejeser

The Royal Shaman · theroyalshaman.com